Monday 23 February 2015

So what's the Buzz about Bees and Flow?

Yesterday a new product launched. It was launched on Indiegogo as a new startup for a new kind of frame for bee hives. The new design allows you to harvest the honey without opening up the hive. It also resets the frame so that the bees can start filling it up again.

Quite frankly I'm surprised that nobody else has thought of this. Admittedly it seems a very ingenious solution, albeit one which which looks to have been an engineering nightmare.

Within minutes, they passed their starting requirement of $70,000. They are now well on their way to having one of the largest startup returns going. And this is no bad thing.

What they have done here is to think about the needs of the honey producers of both kinds... the Bees and the Humans who want to market the honey. I think this is going to seriously change the Honey market.

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